Introducing: Tom Schweich as the Republican candidate for Missouri State Auditor! If elected as auditor, Schweich will be Missouri's taxpayer watchdog. While searching for information on Schweich we were both very impressed on how social media friendly his campaign website is, so you should check it out!
The following ad is Schweich's most recent television ad and it is sponsored by Schweich for Auditor and endorsed by John Ashcroft and Missouri Right to Life.
Missouri Right to Life and John Ashcroft both endorsed Tom Schweich on June 16, 2010. The conservative viewpoints of pro-life are upheld with Schweich and therefore Missoruri Right to Life has given him their support monetarily, while Ashcroft a celebrity factor.
Tom Schweich has not just been endorsed by well known people in the political scene, but by many supportive citizens as well. These endorsements can be found on his campaign website in the form of video endorsements. Schweich uses technology to his advantage to relate better to the everyday voter. By displaying video endorsements from friends, citizens, and former office holders he seems more credible. He has extensive experience in many fields, which creates a solid platform for his campaign. Yet he still uses a "friendly man" technique and caters to voters emotions by utilizing the video endorsements.
It is extremely important to be endorsed by well known organizations and people, but there is also importance in relating to voters. By gaining support from the everyday citizen a campaign can be spread through word of mouth. Schweich is one of the first candidates we've researched that has related especially well to us and we are sure, other voters.
For more information on Schweich and what is going on with his campaign, check out his Facebook page! Have a good Tuesday everyone!
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